I never drank light beer, what's the point? I started drinking craft and imports in the 80s, well before it was popular. Friend and I brewed a batch of English style bitter back in 87.
All I drink these days is an occasional Guinness Stout. Light beer has never been on my radar. And neither has the silly present day politics of light beer.
Quote: @comet52 said:
I never drank light beer, what's the point? I started drinking craft and imports in the 80s, well before it was popular. Friend and I brewed a batch of English style bitter back in 87.
All I drink these days is an occasional Guinness Stout. Light beer has never been on my radar. And neither has the silly present day politics of light beer.
Well....how much do you weigh? Drinking full bodied beers is really caloric. Its about calorie control. Drink 5 lite beers and its around 500 calories. Drink 5 full bodies beers and its 1300 calories. Big difference.
Quote: @StickyBun said:
@ comet52 said:
I never drank light beer, what's the point? I started drinking craft and imports in the 80s, well before it was popular. Friend and I brewed a batch of English style bitter back in 87.
All I drink these days is an occasional Guinness Stout. Light beer has never been on my radar. And neither has the silly present day politics of light beer.
Well....how much do you weigh? Drinking full bodied beers is really caloric. Its about calorie control. Drink 5 lite beers and its around 500 calories. Drink 5 full bodies beers and its 1300 calories. Big difference.
I changed diet and lifestyle a few years back when I faced a serious health issue and shed some pounds. I'm at a pretty good weight for my age and physical type now.
Quote: @comet52 said:
@ StickyBun said:
@ comet52 said:
I never drank light beer, what's the point? I started drinking craft and imports in the 80s, well before it was popular. Friend and I brewed a batch of English style bitter back in 87.
All I drink these days is an occasional Guinness Stout. Light beer has never been on my radar. And neither has the silly present day politics of light beer.
Well....how much do you weigh? Drinking full bodied beers is really caloric. Its about calorie control. Drink 5 lite beers and its around 500 calories. Drink 5 full bodies beers and its 1300 calories. Big difference.
I changed diet and lifestyle a few years back when I faced a serious health issue and shed some pounds. I'm at a pretty good weight for my age and physical type now.
Glad to hear it. But you get my drift. Do you think I don't love full bodied, craft beer? Of course. But you can't drink that shit all the time and be healthy. So when I hear a dude slam lite beer, which is watered horseshit (I know), I also see he's 60 lbs overweight. Is that the hill you want to die on? There's a reason it exists and its not for its flavor. If I want to hang at the pool with the wife all Saturday afternoon, I'm drinking lite beer. You don't get as fucked up and its WAY less calories. If I drink 3 IPAs at 350 calories each, I'm buzzed in an hour and a half and a distended stomach like I'm Ethiopian . Fine back in the day, not so much at 57 years old and the wife is giving me the sexy eye! :p
Quote: @StickyBun said:
@ comet52 said:
@ StickyBun said:
@ comet52 said:
I never drank light beer, what's the point? I started drinking craft and imports in the 80s, well before it was popular. Friend and I brewed a batch of English style bitter back in 87.
All I drink these days is an occasional Guinness Stout. Light beer has never been on my radar. And neither has the silly present day politics of light beer.
Well....how much do you weigh? Drinking full bodied beers is really caloric. Its about calorie control. Drink 5 lite beers and its around 500 calories. Drink 5 full bodies beers and its 1300 calories. Big difference.
I changed diet and lifestyle a few years back when I faced a serious health issue and shed some pounds. I'm at a pretty good weight for my age and physical type now.
Glad to hear it. But you get my drift. Do you think I don't love full bodied, craft beer? Of course. But you can't drink that shit all the time and be healthy. So when I hear a dude slam lite beer, which is watered horseshit (I know), I also see he's 60 lbs overweight. Is that the hill you want to die on? There's a reason it exists and its not for its flavor. If I want to hang at the pool with the wife all Saturday afternoon, I'm drinking lite beer. You don't get as fucked up and its WAY less calories. If I drink 3 IPAs at 350 calories each, I'm buzzed in an hour and a half and a distended stomach like I'm Ethiopian . Fine back in the day, not so much at 57 years old and the wife is giving me the sexy eye! :p
Hmm well the reality is I only drink about one bottle every three months. The thing that's come with getting older is that my body can't really take alcohol any more.
Quote: @comet52 said:
@ StickyBun said:
@ comet52 said:
@ StickyBun said:
@ comet52 said:
I never drank light beer, what's the point? I started drinking craft and imports in the 80s, well before it was popular. Friend and I brewed a batch of English style bitter back in 87.
All I drink these days is an occasional Guinness Stout. Light beer has never been on my radar. And neither has the silly present day politics of light beer.
Well....how much do you weigh? Drinking full bodied beers is really caloric. Its about calorie control. Drink 5 lite beers and its around 500 calories. Drink 5 full bodies beers and its 1300 calories. Big difference.
I changed diet and lifestyle a few years back when I faced a serious health issue and shed some pounds. I'm at a pretty good weight for my age and physical type now.
Glad to hear it. But you get my drift. Do you think I don't love full bodied, craft beer? Of course. But you can't drink that shit all the time and be healthy. So when I hear a dude slam lite beer, which is watered horseshit (I know), I also see he's 60 lbs overweight. Is that the hill you want to die on? There's a reason it exists and its not for its flavor. If I want to hang at the pool with the wife all Saturday afternoon, I'm drinking lite beer. You don't get as fucked up and its WAY less calories. If I drink 3 IPAs at 350 calories each, I'm buzzed in an hour and a half and a distended stomach like I'm Ethiopian . Fine back in the day, not so much at 57 years old and the wife is giving me the sexy eye! :p
Hmm well the reality is I only drink about one bottle every three months. The thing that's come with getting older is that my body can't really take alcohol any more.
Probably better off without it.
I'm genuinely curious to hear people's understanding of the "campaign" without googling it for a refresher. I have zero issue with people avoiding products because they disagree with the companies choices. However people keep talking about this campaign being a mistake and I don't think what they think happened is what happened.
What's bothered me more than anything is intelligent people allowing themselves to be suckered into an opinion based largely on inaccurate "stories" plastered all over social media.
Quote: @bigbone62 said:
I'm genuinely curious to hear people's understanding of the "campaign" without googling it for a refresher. I have zero issue with people avoiding products because they disagree with the companies choices. However people keep talking about this campaign being a mistake and I don't think what they think happened is what happened.
What's bothered me more than anything is intelligent people allowing themselves to be suckered into an opinion based largely on inaccurate "stories" plastered all over social media.
I think it would be easier for you to tell us what your understanding is. Because it sounds like you think you KNOW and we DON'T know.
Quote: @StickyBun said:
@ bigbone62 said:
I'm genuinely curious to hear people's understanding of the "campaign" without googling it for a refresher. I have zero issue with people avoiding products because they disagree with the companies choices. However people keep talking about this campaign being a mistake and I don't think what they think happened is what happened.
What's bothered me more than anything is intelligent people allowing themselves to be suckered into an opinion based largely on inaccurate "stories" plastered all over social media.
I think it would be easier for you to tell us what your understanding is. Because it sounds like you think you KNOW and we DON'T know.
Sure thing. There was no ad campaign first of all. This Dylan person is an influencer. They were paid a fee to post a video on their social media promoting a contest that had nothing to do with being trans.
It was a pre-existing contest for $15,000 for people submitting videos of them trying to carry as many cans of Bud Light as they could. In that video Dylan showed a one off can they were given for the shoot.
Said can was not at that time and never was to be mass produced. There were no "pronoun cans" released or planned to be released in connection with this person. In other words people were triggered by an influencer making one post on their social media that people should take part in a totally unrelated to being trans contest.
The post was meant to bring in a specific demo using an algorithm. So unless your social media interactions lead the algorithm to believe that was something you may be interested in you would have never seen the video.
Quote: @bigbone62 said:
@ StickyBun said:
@ bigbone62 said:
I'm genuinely curious to hear people's understanding of the "campaign" without googling it for a refresher. I have zero issue with people avoiding products because they disagree with the companies choices. However people keep talking about this campaign being a mistake and I don't think what they think happened is what happened.
What's bothered me more than anything is intelligent people allowing themselves to be suckered into an opinion based largely on inaccurate "stories" plastered all over social media.
I think it would be easier for you to tell us what your understanding is. Because it sounds like you think you KNOW and we DON'T know.
Sure thing. There was no ad campaign first of all. This Dylan person is an influencer. They were paid a fee to post a video on their social media promoting a contest that had nothing to do with being trans.
It was a pre-existing contest for $15,000 for people submitting videos of them trying to carry as many cans of Bud Light as they could. In that video Dylan showed a one off can they were given for the shoot.
Said can was not at that time and never was to be mass produced. There were no "pronoun cans" released or planned to be released in connection with this person. In other words people were triggered by an influencer making one post on their social media that people should take part in a totally unrelated to being trans contest.
The post was meant to bring in a specific demo using an algorithm. So unless your social media interactions lead the algorithm to believe that was something you may be interested in you would have never seen the video.
you mean if you were a big beer drinker, or bud light drinker, your algorithm may have linked that to you? and the fact that the marketing team selected a trans person to promote the contest (marketing campaign) is exactly the type of marketing failure that is being discussed.
dont get me wrong, i have been laughing at those throwing a hissy all along, especially the ones that switched to other InBev brands, or to other brands that support the same cultural choices, but this is most certainly a marketing blunder by Buds marketing team.
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